How will AI impact the media, comms and PR industry?

event image
Start Date
17 October 2024
End Date
17 October 2024
Start Time
4:00pm AEDT
End Time
6:00pm AEDT
Venue
Meltwater, Sydney
Who Can Register?
Anyone

Hosted by the NSW Local Network


The big debate: Is AI good or bad for the PR, communications, media and creative industries and humanity?

AI is a double-edged sword in the field of PR, strategic and creative communications. It offers immense data analysis, automation, prediction and personalisation potential. However, it also has challenges related to job displacement, ethics, oversaturation, and bias.

Can we ‘responsibly adapt’ to the use of AI in these industries? And what does this mean for me? Will I still have a relevant job in 5 years’ time?

Join our NSW Local Network at Meltwater’s Sydney CBD HQ on Thursday 17 October to hear about this topic and join this debate.

Our expert panel of academics researching AI, creative professionals, and media service providers will come together in the same room to debate this and more.

Together, they'll address issues like: 

  • Current research on AI and power for strategic communication.
  • Cultural aspects of digital technologies and AI in media communications.
  • The future of the communications industry and the importance of human interaction in journalism.
  • How AI has changed our workflow as composers and music makers and the potential impact on the music industry overall.

With limited places available, register early so you don’t miss out on this fantastic opportunity to hear from the best, ask questions and network.


Meet our Speakers

 

CHRIS CHESHER

Senior Lecturer in Digital Cultures
The University of Sydney

 

KYLIE MERRIT

Founder
ausbiz News

 

LUNA PAN

Award-winning screen, advertising
and game composer 

 

DR MICHAEL G KOLLO

CEO
evolved.ai 

 

MITCHELL HOBBS

Media and Communications Department, Faculty Member
The University of Sydney

 

ROSS CANDIDO

VP South APAC
Meltwater

 


 

Event Details

 
Date: Thursday 17 October
Time: 4pm - 6:00pm AEDT 
Location: Meltwater
  Level 9/50 Carrington Street
  Sydney NSW 2000
Price: $30 - CPRA Members
(ex GST) $70 - Non Members

 

 

THANKS TO OUR EVENT SPONSOR